Why Do Letting Agent Fees Vary?
Letting agent fees are not arbitrary, they reflect how a business is structured, staffed, and operated, and are often discounted as a means of winning new business. The largest cost for any letting agent is staff salaries, and for good reason. Letting and managing rental properties requires deep knowledge of:
- Scottish tenancy law and landlord obligations
- Health and safety regulations (e.g. EICRs, gas safety, smoke alarms)
- Repair responsibilities and tradespeople coordination
- Conflict resolution and tenant communications
Good agents invest in high-quality, experienced staff to manage these areas. Cheaper agents often don’t - or can’t afford to. Instead, they may centralise processes, break the tenancy cycle into parts, and have less experienced staff handle each stage in isolation, or even from a remote, centralised location.
The Dangers of a Siloed Letting Model
When an agent charges low fees, they usually compensate by increasing the ratio of properties per staff member across their business. This often results in a “siloed” or departmental model where one person deals with viewings, another with move-ins, someone else with maintenance, and another with inspections.
This structure creates several problems:
- No joined-up thinking: Staff only see a slice of the tenancy. Decisions made in one stage don’t account for what’s coming next.
- No single point of accountability: Landlords don’t have a named person who knows their property and tenants intimately.
- Communication gaps: Key details are lost between departments, leading to confusion, delays, and errors.
This approach is cheaper for the agent, but riskier for the landlord.
Why Experienced Staff Matter More Than Ever
The rental market in Scotland has become increasingly complex. From the introduction of the Private Residential Tenancy (PRT) system, to the growing list of compliance requirements, even experienced landlords are finding it harder to keep up.
Agents with higher fees can afford to recruit and retain high-calibre professionals. These individuals aren’t just admin staff, they are trusted advisors who understand the legal, emotional, and financial intricacies of letting a property.
At Rettie, each of our Portfolio Managers looks after around 110 -120 properties and are supported by a dedicated assistant to maintain responsiveness. This structure ensures consistent oversight and accountability, swift issue resolution, and a personal connection that makes landlords feel informed and tenants feel cared for.